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Close-up of multiple people holding hands.

Building
a culture of
giving
with
Donation Kiosks

The power of
1,000 won at
Samsung
Semiconductor

A daily culture
The Samsung Semiconductor Hwaseong campus building against a blue sky
Hyperlapse scene of people going up an escalator. Hands are packaging a box
of giving

A daily culture
The Samsung Semiconductor Hwaseong campus building against a blue sky
of giving
Hyperlapse scene of people going up an escalator. Hands are packaging a box

Samsung employee seen wearing a mask and tapping their employee card at the kiosk.

At Samsung Semiconductor, we created a simple way for employees to give back to the local community — the Donation Kiosk. All they have to do is tap the Kiosk with their employee ID card, and 1,000 won is deducted from their salary and donated to children and teenagers in need. The kiosks are placed near building entrances, making them accessible for employees to donate with a tap as they come and go through the doors. The first kiosks were available only on Hwaseong Campus. With the amount being small and donating so easy, employees were more than happy to take part and were soon asking for the Donation Kiosks to be available on other campuses as well. Thanks to the employees, the kiosks can now be found on all Samsung Semiconductor campuses in Korea.

This shows the power of what a simple 1,000 won can do. With the Donation Kiosks, a culture of giving spread organically throughout Samsung Semiconductor and created waves of the positive impact that reached local communities.

A steady wave of
Multiple hands raised to answer questions.
taps that
A hand is tapping the samsung donation kiosk with their employee ID to donate 1000 won
keeps on giving

A steady
wave of
Multiple hands raised to answer questions.
taps that
A hand is tapping the samsung donation kiosk with their employee ID to donate 1000 won
keeps on giving

Children who have received donations from Samsung Semiconductor employees through the donation kiosk have sent in letters to say thank you. The letters when put together form the word thank you in Korean

The Donation Kiosks that had generated a wave of giving throughout Samsung Semiconductor campuses were also a way for employees
to learn about the children and teenagers they were supporting.

On Giheong Campus, employees learned about Min-gi who has an intellectual disability through the kiosk displays. The Donation Kiosk screens on Hwaseong Campus told the stories of Shijin, a single mother raising four children alone, and young Yeseul who was the sole guardian of her two little brothers. Every month, new stories of the donation beneficiaries are being shared with employees through the kiosk displays, letting employees know how their donations are being used and what kind of impact their generosity has on the community.

The reason why
we share the
stories of the
beneficiaries

A Samsung Semiconductor employee is holding her employee ID card to the donation kiosk to make a donation

“It’s rewarding to learn that
our
donations are making a difference!
I tag the kiosk displays every day, and
whenever I do,
it makes me feel good.
I hope the Donation Kiosks continue
for a
long time!”

Eo Jun, Samsung Semiconductor employee

“I hope the kiosks will be available
even
after COVID-19.
They’re so easy to use and it’s great to
learn about the children we’re helping.
Thank you!”

Jeong Yoojeong,
Samsung Semiconductor employee

By seeing the stories on the kiosk displays, employees were able to see the kind of impact their small
donations had on the children and were able to feel a connection with them. The stories also motivated more employees to donate and helped create an emotional bond among those who had participated in the campaign.

Samsung Semiconductor and Community Chest of Korea employees are holding up a sign together that's in the shape of a heart. The sign says that Samsung Semiconductor has donated money collected via donation kiosks to Community Chest of Korea

The Donation Kiosks at Samsung Semiconductor show how small acts of kindness can bring big change.
It was the kiosks at Hwaseong Campus that sparked a culture of giving that spread organically through Samsung Semiconductor. We hope this culture continues to spread and goes beyond our campuses to reach as many people as possible.

  • How we used
    Donation Kiosks
    to build a culture of giving

    Illustration of a pencil and paper that represents a handwritten letter

    I don’t know how to express my gratitude
    for the kindness that you have all shown us. My son and I
    are deeply touched by your incredible generosity and can only say that we are truly grateful. We will cherish the support you gave us.

    Spreading hope with just a tap

    One day, we received a touching hand-written letter from the local community. In the letter, a mother expressed her deepest gratitude for the donation made possible with the Donation Kiosks and promised to pass on the good deed by helping others around her. Her words were a reminder of what it means to give back to society. We saw that Donation Kiosks made donating easy which led to the creation of a culture of giving at Samsung Semiconductor. Starting with 4 Donation Kiosks on Hwaseong Campus in May 2020, We set up 3 on Giheung Campus, 1 on DSR Tower, 3 on Pyeongtaek Campus, 3 on Onyang Campus and 2 on Cheonan Campus.

    2023 Samsung DS Donation Kiosks
    in numbers

    Illustration of three columns of coins on a square surface

    Jan-Dec 2023

    28,720people
    (duplicates not included,
    40.1% participated)

    796,556,600won

    The donation kiosk, which started at the Hwaseong site in May 2020, has expanded to Giheung/DSR/Pyeongtaek/Cheonan/Onyang sites in 2021 and Suwon/Dongtan DS Cube in 2024, operating a total of 23 units.

    The funds raised through these kiosks are handed to local children’s centers, support the operation of social welfare institutions, or be used for treatment for children and adolescents with difficult family conditions by cooperating with the local government and NGO.

  • With Donation
    Kiosks on all
    Samsung Semiconductor
    campuses, giving
    back comes
    naturally

    The Samsung Semiconductor Hwaseong campus building against a blue sky

    Word of the Hwaseong site Donation Kiosks spread quickly on the Samsung Semiconductor intranet. And with numerous requests for the kiosks on other sites, they were soon made available on Giheung, Pyeongtaek, Cheonan∙Onyang and DSR sites. It all happened in less than a year of setting up the first Donation Kiosks in May 2020.

    When deciding the beneficiaries, each campus turns to the local government for recommendations, and once decided they hand the funds to partner NGOs to be then given to the beneficiaries. To local communities, the Donation Kiosks are meaningful for the support they provide. To Samsung Semiconductor, the kiosks also stand for the employee-led culture of giving that grew organically across campuses.

    In August and October of 2022, starting with China and the U.S. sites, respectively, we will expand the availability of our domestic donation kiosks to facilitate our employees to make donations to support their local communities. We hope this expansion will continue to spread the positive impact of donations of our employees.

    • Hwaseong
      No. of kiosks
      5
      Partner NGO
      Save the Children
    • Giheung
      No. of kiosks
      5
      Partner NGO
      Save the Children
    • Pyeongtaek
      No. of kiosks
      3
      Partner NGO
      Save the Children
    • Cheonan
      Onyang
      No. of kiosks
      5
      Partner NGO
      Save the Children
    • DSR
      No. of kiosks
      3
      Partner NGO
      Community Chest of Korea
    • Suwon
      No. of kiosks
      1
    • Dongtan
      (DS Cube)
      No. of kiosks
      1
>

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